point2explore - Exhibit Multimedia Blog

Exhibit Multimedia Blog

Information and comments on exhibit Multimedia for museums and corporations.

Chris Meyer
40 0 6/25/2015

QR Codes® - Quick Response Interpretation

Exhibit Multimedia Blog
Chris Meyer

exhibit qr codes museum qr codes qr code qr codes qr codes exhibits

Apr 08 2011

Have you heard of QR Codes or seen them yet? If not, you will. QR, short for Quick Response, Codes are becoming very popular. If you are not using them, you very well may be missing a great, inexpensive opportunity to add depth to your exhibits.

What is a QR Code? A QR Code is a 2 dimensional barcode that was created by Toyota over 10 years ago as a way to track car parts. The barcodes you are used to seeing are 1 dimensional in that the code is read horizontally. QR Codes are read vertically and horizontally giving them the ability to hold more information.

What’s so great about QR Codes? Until recently they were still only good for specialized use. However with the increase in cell phone technology, specifically the inclusion of cameras and internet access, scanning and using QR Codes is much more accessible. By simply downloading a QR Code reader App for your phone, you can use your phone to “scan” the code and the App will decode it. The code has the ability to hold enough information to display text messages and even internet URLs. Most of the reader Apps will recognize the URL and automatically open the designated web page.

How are QR Codes used? In museums, these codes can be printed and placed on exhibits, in ads, on signage, and even included in your kiosk programs. When a visitor scans the code with their phone, they can get additional text information, coupons, web pages (with more info) and much more. What a great way to “strike when the iron’s hot?” Smart exhibit designers will set up web landing pages specifically for these codes so they can track the response easily. Here at point2explore we do a lot of touch screen kiosks for museums. Starting this year, each kiosk has an “About This Kiosk” button which contains a QR Code which links to a page on our web site.

Do you have an exhibit with more information than you can display? Why not use QR codes to expand the depth of your educational value? If you are interested, give us a call and we can help you implement these powerful and cost effective educational tools.

NOTE: QR Code is registered trademark of DENSO WAVE INCORPORATED

Chris Meyer

President

CD Meyer, Inc./point2explore

Visit Our Web Site

Click Here to visit point2explore.com for touch screen kiosk software and products.

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